ONLINE MARKETING
Online
Marketing is a method that uses the internet to promote or transmit a message
about a company’s product and services to the potential buyers or target
audience
How do a
Online Marketing cycle works?
What is a website?
A company
must design its website that considers the purpose, products, services, and
mission. A website should interesting to view to encourage multiple visits. A
website must have the following 7Cs to compete.
·
There
are certain parameters based on which the visitors can observe the
performance of the website? These parameters are: how user-friendly a
website is? And how much attractive it is?
·
A
Website’s user-friendliness can be ascertained by landing page, navigation to
other pages and downloading capability. On the other hand physical
attractiveness is determined by Viewability, readability, and colors used and
so forth.
SEARCH ENGINE OPTIMIZATION (SEO)
Entails the
activities that improve the probability that a particular link will appear in
the top among all the non-paid links when the visitor for a particular
keyword.
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